Getting on Victoire & Co’s Radar for Agency Reviews
I love getting to know agencies, and I’m always open to hearing from teams that may not already be on my radar.
That said, Victoire & Co is a one-person consultancy. I can’t personally speak with every agency that reaches out, and not every firm will be the right fit for my clients. But I do review everything that comes in, and I genuinely appreciate thoughtful, concise outreach. If and when there’s a potential fit, I’ll be in touch to continue the conversation.
What to Send
Your standard creds deck or capabilities overview is perfect—as long as it gives me a clear sense of who you are, what you do best, and who you do it for. Here’s what helps most:
Your core services and sweet spot(s)
Sectors or types of clients you serve best
A sense of your team, culture, and point of view
A few short case studies that show your strengths in action
Clarity about where you shine—and what kind of work you’re best suited for
Please send materials to rachel@victoireco.com. Include a quick snapshot in the body of your email that captures your differentiators. Think of it as the headline you'd want me to remember.
A Note on Focus Areas
While my background is in PR and communications — and many of my searches fall into that space — I also lead reviews across brand, content, strategy, creative, and more. I don’t currently focus on paid media, but I’m always looking to meet firms doing exceptional work across disciplines. If you’re clear on what you do best, I’ll have a better shot at remembering where you fit when the right brief comes along.
*Victoire & Co endorses and adheres to the 4A’s and ANA 2020 Best Practice Guidelines for Agency Search Consultants. My model is simple: brands hire me to run their agency reviews, and I recommend the best potential firms based on their needs. I’m paid solely by the marketer. I am not compensated by agencies for participating or being awarded the business.