Agency Search
(But first, let’s get to the root of the problem.)
Victoire & Co is the go-to partner for in-house marketing and communications leaders navigating change, and looking for the right agency to help lead through it.
Whether you're reevaluating a long-standing agency relationship, navigating shifting internal priorities, or simply too busy to run the kind of search this decision deserves, we bring structure, guidance, and market insight to every step.
Our Proven Search Framework
Understanding Your Needs
Before we talk agencies, we get clear on what success looks like. That means understanding your business goals, past agency experiences (the good and the bad), internal dynamics, procurement requirements, budget realities, and stakeholder expectations. The result: a clear brief that goes deeper than scope. It reflects who you are, where you’re headed, and what kind of partner can help you get there.
Finding the Right Fit
Could your team spend weeks gathering recommendations, scouring “best of” lists, and trading notes with peers? Sure. Many of our clients start there. But months later – still unsure, overwhelmed, and no closer to the right fit – they come to Victoire & Co. We bring structure, thoughtful vetting, and real market intelligence to the process. No guesswork. No generic decks. Just sharp, qualified agencies aligned to your needs.
Making the Best Choice
This is a big decision, and getting it wrong is costly. It leads to months of lost time, strained teams, and work that never quite lands. Victoire & Co structures the process to give you confidence and clarity. Less pitch gloss, more meaningful interactions with the people you’ll work with day to day. Once you’ve made your selection, support continues through the transition to set the partnership up for long-term success.
*Victoire & Co adheres to the 4A’s and ANA Best Practice Guidelines for Agency Search Consultants. My model is simple: brands hire me to run their agency reviews, and I recommend the best firms based on their needs. I’m paid solely by the marketer. I am not compensated by agencies for participating or being awarded the business.
“Consultants like Victoire & Co are focusing more on doing more work upfront to evaluate needs, review agency capabilities and facilitate better relationships between agencies and potential clients.”
- ADWEEK